Analysis of the key factors for entrepreneurship in the sustainable economic development of the canton La Concordia

Main Article Content

Herrera-Sánchez, Maybelline Jaqueline
Casanova-Villalba, César Iván
Preciado-Ramirez, Joffre Danny

Abstract

This study analyzes the key factors that influence entrepreneurship within the sustainable economic development of the canton of La Concordia. Through a systematic literature review and the analysis of secondary sources, structural challenges affecting the consolidation of the local entrepreneurial ecosystem were identified. Among the main findings, it is highlighted that entrepreneurs operate informally, which limits their access to financing and regulated markets, highlighting the need to improve financing conditions. The study also reveals that the low adoption of technologies and low business digitalization restrict the competitiveness of local businesses. Nevertheless, emerging sectors such as rural tourism and agribusiness present opportunities for productive diversification and job creation. It is essential to strengthen public policies focused on business formalization, access to credit and training in management and digitization. Finally, it is recommended to continue researching the impact of innovation and sustainable development strategies on local entrepreneurship to enhance their contribution to the economic growth of the canton.

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Author Biographies

Herrera-Sánchez, Maybelline Jaqueline, Universidad Técnica Luis Vargas Torres de Esmeraldas, Ecuador, Santo Domingo.

Ecuadorian nationality, professional in Accounting, Finance and Business Administration. His undergraduate academic training was conducted at the Universidad Tecnológica Equinoccial Santo Domingo and postgraduate was conducted at the Pontificia Universidad Católica del Ecuador, Quito. 
The work activity began in 2010 within the accounting and sales area, then began a career in public service in areas of ANT file, administrative IESS, accounting GAD Provincial de Santo Domingo, administrative - financial Cantonal Council for the Protection of Rights, adding an approximate professional experience of 9 years. In 2015 he began his professional activity in the area of higher education teaching part-time at the Instituto Superior Shalom in the city of Quito for a period of two years, in 2018 he began as a part-time teacher at the Instituto Technology and Finance and from 2019 to the present date in the career of Accounting at the Instituto Tecnológico Superior los Andes in the canton of Santo Domingo, and in 2020 to date she has been working as a full time professor at the Faculty of Administrative and Economic Sciences of the Universidad Técnica Luís Vargas Torres de Esmeraldas, Santo Domingo de Los Tsáchilas, totaling approximately 5 years in higher education. Accredited and categorized by SENESCYT as an assistant researcher 1 writer of several scientific articles and academic books that have been translated into Spanish and English, member of the Applied Economics Research Group (GEA) of the Universidad de las Fuerzas Armadas ESPE.

Casanova-Villalba, César Iván, Universidad Técnica Luis Vargas Torres de Esmeraldas, Ecuador, Santo Domingo

Ecuadorian nationality, professional in Accounting, Finance and Business Administration. Master in Business Administration with mention in quality and productivity management (Pontificia Universidad Católica del Ecuador, Quito). Engineer in Finance and Auditing CPA (Universidad Tecnológica Equinoccial). International Diploma in International Financial Reporting Standards (IFRS) (Universidad Metropolitana and the National Union of Accountants Associations of Ecuador). Specialization in Corporate Finance (Universidad Nacional Autónoma de México-UNAM). Accredited and Categorized Researcher by SENESCYT. Leader of the Group of Google Educators of Santo Domingo. Certification by competencies in Administrative Assistance with Office Automation and Training of Trainers. Professional career begins in the accounting area (2008-2009), Statistician at the Ministry of Public Health (2012-2013), in the financial area of the National Transit Agency (2014-2017), in the administrative area at the National Electricity Corporation EP (2017-2018), Hardware Administrator J&J (2019), Supervision and Control at the National Institute of Statistics and Census (2019). Professional experience in higher education, at the Instituto Técnico Superior Shalom in the city of Quito (2015-2018), Instituto Superior Tecnológico los Andes in Santo Domingo (2018-present), at the Faculty of Administrative and Economic Sciences of the Universidad Técnica Luís Vargas Torres sede Santo Domingo de los Tsáchilas (2020-present).

Preciado-Ramirez, Joffre Danny, Universidad Técnica Luis Vargas Torres de Esmeraldas, Ecuador, La Concordia

Economist (2018) by the Technical University of Ambato, Master in Economics and Strategic Management of Micro, Small and Medium Enterprises (MSMEs) (2024), Competency Certification in Problem Based Learning by the Instituto Superior Tecnológico Tsáchilas (2019). Professor at the Universidad Técnica Luis Vargas Torres de Esmeraldas, Sede Santo Domingo de Los Tsáchilas (UTELVT SSD) since 2019, Member of the Santo Domingo Investiga Network (2019).

How to Cite

Herrera-Sánchez, M. J., Casanova-Villalba, C. I., & Preciado-Ramirez, J. D. (2025). Analysis of the key factors for entrepreneurship in the sustainable economic development of the canton La Concordia. Journal of Economic and Social Science Research, 5(2), 159-176. https://doi.org/10.55813/gaea/jessr/v5/n2/195

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